The Making of Webkinz Challenges, Part 2

The One That Almost Got Cut

Have you ever wondered how Webkinz Challenges are created? We sat down with Michael Webkinz to learn more about his creative process.
 
 
In this 6-part series, we’ll break it all down: How are Webkinz Challenges made?
 
 

Part 2: “The One That Almost Got Cut”

Was there ever a challenge that nearly didn’t make it into the game?
 
 
“One time we released a Space Camp challenge. I was always fascinated by Space Camp. I remember when I was in school, they came and did a presentation, so I always wanted to go. But what I didn’t realize was that Space Camp was actually a registered trademark of the program that they offer in the United States. So after the challenge was released, they actually contacted us, which resulted in a partnership.
 
 
So instead of asking us to remove the concept of Space Camp, we ended up creating a special plushie for that Space Camp that would be sold exclusively at Space Camp. It was the Baker Squirrel monkey, and it came with the NASA Space Camp Blue Jacket. And when you actually adopted the pet onto your account, that’s when the Space Camp Challenge was unlocked on your account, and you could play through it to earn some space themed prizes.”

 
 
Download Webkinz Next now — available for iOS, MacOS, Android and Windows 10.
 
 

 

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